Rubicon Records Studio

Rubicon Records Studios began life as an 8 track analogue facility originally based in Kilburn N.W. London in 1992. Since then it has relocated several times and is now situated in Watford just outside the capital. Although now a 16 track hard disk digital facility Rubicon Records make frequent use, of hiring in multiple Adats and other digital outboard including large consoles, to meet the needs of todays continually changing technology. The studio will quite often bring in some of the heavyweight outboard on a project, more usually only associated with some of the top recording complexes in the world.

Rubicon Records Web Site is now 1 year old and what a fascinating year it's been with all the highs and lows you would expect in such a highly competitive industry. Over the past twelve months we have been busy in the corner promoting and developing our catalogue as well as listening to new acts. Being a small label we tend to get sent most of the stuff that the bigger labels have passed up on. However we are undeterred by this because there is always one gem in the haystack that gets missed. And although larger labels have the financial resources to develop acts more quickly, they don't always have the best ears in the business. As a consequence sometime some of those high profile acts, tend to wane just as quickly as they have risen.

This year has seen a fantastic amount of radio support for us, from places where some said we wouldn't get it, and hopefully next year we can continue to build on this trend. Though it is hard work trying to forge new links to radio, as they are so inundated with the hundreds of other releases on a weekly basis, but like most things not impossible to obtain with a little faith and the right approach.

Rubicon Records has also attracted quite a lot of international interest and on a very limited amount of catalogue from the outset, so we must be doing right, or different that makes us stand out from the rest. And particularly in the absence of having to, as yet actively seek to obtain such interest. It is encouraging particularly for such a relatively new label such as ourselves.

The Internet has undoubtedly opened up a vast number of global opportunities for smaller labels in terms of awareness and choice for the consumer. It will eventually change the shape of things to come and may even break the cyclic nature of not only music tastes, but also fashion and most other aspects of our lives that were previously controlled in the established media. Earlier this year for example we tried to buy two album titles from major internationally established artists, only to be told that these titles were deleted. Also being a record company ourselves we tried all the usual clandestine methods of even obtaining a DAT copy of the material for our own use, but to no avail. Eventually we purchased legitimate copies of the media On Line. Long may you continue this journey, in the pursuit of discovery limited only by the bounds of your imagination.